Digital Pricing Summit

Pricing transformation through digital disruption

(PresseBox) ( Berlin, )
29 November – 01 December 2017 – IQPC is organizing the Digital Pricing Summit, taking place in Berlin, Germany. This international event with special focus on all aspects of digital pricing, digital transformation and e-commerce will give the opportunity to share experience with leading OEM and Tier1 companies from various branches. Do not miss high-level keynotes, real-life case studies, interactive discussions, technical workshops and networking opportunities.

Key topics include:
• Digital transformation and e-commerce
• Digital pricing strategies for B2C
• E-commerce pricing in the B2B context
• Value creation and channel management
• Digital subscriptions and payments
• Revenue management & commercial excellence

Presentations include:
• “Future of Commerce"
Kai Herzberger, Director DACH & EMEA, eCommerce & Transformational Retail,
Facebook, Germany

• “NeuroPricing as a way to increase revenues”
Mercedes Dieguez de la Mata, Head of Pricing Strategy in Telefonica Corporate
Telefonica SA, Spain

• “Demand forecasting challenges in a subscription business”
Adrian Foltyn, Head of Data Science
HelloFresh SE, Germany

For more information and details concerning speakers and presentations, visit:
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