The new brand identity of the Hennecke GROUP comprises two fundamental aspects: a combination of the three independent product portfolios of the brands
- "Hennecke Polyurethane Technology"
- "Hennecke Roll Forming Technology"
Customer benefits are the top priority in every step taken by the Hennecke GROUP. All the companies are organized in such a way that they can better adapt themselves to the continual market changes in the future by adopting a self-learning approach. Wildt states: "a self-learning process organization is in a position to correct itself and to take the right measures to operate processes along the planned path with maximum efficiency." Standardized processes and tools will help to ensure successful implementation of these measures. The Hennecke Business System (HBS) has been rolled out globally at management level across the Hennecke GROUP. The managers and staff of the entire Hennecke GROUP are being trained with the help of process mapping and standardized problem solving processes so that in future all projects and services are provided on schedule to the highest quality standards.
Through the reorganization with Hennecke 2.0, the group will be characterized in global markets by greater efficiency and professionalism. The Hennecke GROUP will not enter into any high risk business: "The process orientation allows us to recognize potential technical and commercial risks at an early stage, to analyze these risks and to mitigate them together with our customers," emphasizes Wildt. In an increasingly unpredictable global business climate, this represents another important guarantee for long-term economic success in the future for the Hennecke GROUP.