As an emerging industrial nation with a higher than average growth rate of 6.5%, Turkey offers an ideal presentation platform for the South East European broadcast and IT sector. The broad product portfolio as well as exhibitors from various industries attracted a great number of visitors to the Bosphorus.
Guntermann & Drunck participated in the booth of the German Federal Ministry of Economics and Technology. Being a leading manufacturer of digital and analogue KVM solutions, the company presented innovative and high-technology KVM products for numerous applications.
An open-minded audience from IT and industry sectors, public institutions and media companies investing in IT were able to experience G&D's system solutions live on-site. Therefore Guntermann & Drunck could establish many contacts to regional broadcast companies and TV stations. The exhibition team was able to convince visitors and integrators of the advantages that the German system solutions offer the broadcast market.
Creating synergy effects
As new partners for the Turkish market, Guntermann & Drunck welcomed Sinerji-Vass, a reseller of video, audio and studio solutions for the broadcast sector and Erel Teknoloji, a specialist for broadcast equipment. Especially thanks to their many years of experience in the AV sector, both companies are ideal partners for developing markets and selling KVM products in Turkey.
Intelligent KVM solutions set standards
"The large regional interest in KVM products made in Germany and multiple specific requests for projects showed us that our strategy to develop innovative products with the highest benefits for our customers pays out." says Roland Ollek, Head of Sales and Marketing. "We can count our participation in the exhibition as a success and look forward to returning next year."