The Middle Eastern market is undergoing a significant upturn, and this has led to a growing requirement among enterprises for IT security solutions to protect their systems. Against this backdrop, it has become a priority for distributors like Almasa, which addresses the entire region, to find suitable and qualified vendors to meet this need. As a member of the "IT Security made in Germany" initiative, gateProtect had an advantage right from the outset, as German IT security products have an excellent reputation in the Middle East for high quality. gateProtect and Almasa are making their first joint appearance at GITEX 2011 and further activities will take place before the end of the year. Alongside organizing extensive training courses for existing resellers, the two companies will be holding additional events in the region to recruit new partners.
Commenting on the partnership, Roger El Tawil, Managing Director of Almasa Value Distribution, says: "gateProtect's solutions combine in a single system the advanced security and network functions that Middle Eastern companies need in order to protect their data and information. These functions include a firewall, bridging, VLAN, single sign-on, web and virus filters, real-time spam detection, HTTPS proxy and an intrusion prevention system. In view of the high quality of these security solutions - and of the growing demand for efficient and cost-effective security solutions in our region - we see huge potential here for gateProtect's next-generation firewalls. The gateProtect appliances don't require a significant amount of user training and are easy to install. These factors, along with the patented eGUI interface, give us a real competitive advantage."
Dennis Monner, CEO of gateProtect, sees Almasa as the ideal complement to his company's growth strategy in the Middle East and North Africa. He says: "Almasa has all the necessary expertise in IT security as well as in the region and its requirements. Almasa is an excellent starting point for our growth strategy there and an ideal port of call for resellers and their customers."
About Almasa Value Distribution:
Almasa Value Distribution, a member of Almasa Holding, has evolved from a division into a stand-alone company within Almasa Holdings to create a new organization which delivers trusted solutions and services addressing regional networking, communications and security challenges through strategy, expertise, firsthand market experience, focus and investment. With almost a decade of experience in the Middle East market, Almasa Value Distribution addresses the strategic growth opportunities for IT solution vendors and the channel sector through a dynamic approach, focus and expertise in networking, communications and security.
http://www.almasa.com