7products.de: trend portal leverages CONTENS

(PresseBox) ( Munich, )
The ProSiebenSat.1 group has launched its new shopping platform 7Products using CONTENS Content Management System (CMS) software. The portal offers travel services, designer fashion, books and music for fashion conscious online shoppers.

The CONTENS CMS based trend shopping portal 7products.de provides visitors the ability to browse trending product charts from partners such as amazon.de or musicload.de or get inspired for hot new products through video shopping. The new ProSiebenSat 1. Group portal also offers VIP-Shopping, a service powered by BuyVIP, where shoppers can find exclusive offers in the Germany’s next Topmodel Shop.

CONTENS CMS Software allows editors to quickly and simply edit webpage content and web services. Editors can easily update trend chart lists, modify keywords, and add new categories for trendsetters either manually or automatically. The editors can then add the trend charts directly to the website without effort.

To overcome the technical challenges of integrating the various partners and vendors MM MerchandisingMedia, the merchandising, music and commerce agency of ProSiebenSat.1 group, worked closely with AB Media Trend Group and CONTENS CMS Technology to ensure a successful integration.

A system of 3 servers in conjunction with level3 Content Delivery Network insures that 7products.de is available to fashion conscious online shoppers twenty-four-seven.

About AB Media Trend Group

The AB Media Trend Group GmbH is specialized in the conception and implementation of modern transaction portals. A further focus is on strategic as well as technological consultancy for organizing (virtual) private shopping clubs.

The Berlin-based AB Media Trend Group GmbH offers a wide array of services directed to suit the needs of media groups. As the lead agency, AB Media was responsible for the full project life-cycle including conceptual design to logistics and fulfillment.

Within the last six months AB Media group GmbH has successfully managed and implemented numerous portals integrations such as: www.sneaker-loft.de, www.7products.de, www.sat1-shop.de, www.prosieben-fanshop.de or www.kabel1-fanshop.de. Contracts for further portals for the 4th quarter/2009 are in negotiation.
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