BMW has won two accolades at the Scottish Car of the Year Awards 2009, voted for by the Association of Scottish Motoring Writers (ASMW). The Z4 picked up the award for Scottish Drop Top of the Year 2009, whilst BMW has been crowned the winner in the Eco category for its EfficientDynamics programme.*
With its sleek lines and incredible performance the BMW Z4 fiercely beat off its competitors to scoop its award. Its combination of striking looks and innovative technologies, together with an electrohydraulically operated Retractable Hard-Top roof and a starting price of £28,650 OTR, made it clear to see why the Z4 was such an appealing choice.
Bill Caven, President of the ASMW, said: "The Z4 boasts a fine pedigree of high performance and thrills which few can match. Matched with brilliant build quality and a slick folding roof mechanism this is the ultimate Scottish driving machine.
The BMW EfficientDynamics programme was first introduced in 2007 and incorporates a wide variety of fuelsaving and emissionsreducing measures across the whole vehicle range as standard. EfficientDynamics technology includes Auto Start-Stop, Brake Energy Regeneration and Active Aerodynamics, amongst a range of other features. The ASMW's accolade takes BMW's total number of awards for EfficientDynamics into double digits.
Bill Caven, President of the ASMW, said: "Different manufacturers have created different solutions to provide cleaner more efficient motoring, but BMW with its EfficientDynamics programmes have certainly provided a breath of fresh air in making us more aware of what clean should mean."
Tim Abbott, Managing Director of BMW Group UK, said: "The Z4 has enjoyed high praise since its launch back in May and this award recognises its technical prowess and cements its position as one of the best roadsters on the market. Like all our cars, the Z4 has a number of EfficientDynamic features which help it deliver outstanding fuel economy and CO2 figures - particularly considering the performance it delivers. It is great to receive such recognition within the industry for EfficientDynamics as this programme is so closely aligned with BMW's core values"
* Joint winner with Honda.
Media website: www.press.bmwgroup.com/...
Customer website: www.bmw.co.uk
With its sleek lines and incredible performance the BMW Z4 fiercely beat off its competitors to scoop its award. Its combination of striking looks and innovative technologies, together with an electrohydraulically operated Retractable Hard-Top roof and a starting price of £28,650 OTR, made it clear to see why the Z4 was such an appealing choice.
Bill Caven, President of the ASMW, said: "The Z4 boasts a fine pedigree of high performance and thrills which few can match. Matched with brilliant build quality and a slick folding roof mechanism this is the ultimate Scottish driving machine.
The BMW EfficientDynamics programme was first introduced in 2007 and incorporates a wide variety of fuelsaving and emissionsreducing measures across the whole vehicle range as standard. EfficientDynamics technology includes Auto Start-Stop, Brake Energy Regeneration and Active Aerodynamics, amongst a range of other features. The ASMW's accolade takes BMW's total number of awards for EfficientDynamics into double digits.
Bill Caven, President of the ASMW, said: "Different manufacturers have created different solutions to provide cleaner more efficient motoring, but BMW with its EfficientDynamics programmes have certainly provided a breath of fresh air in making us more aware of what clean should mean."
Tim Abbott, Managing Director of BMW Group UK, said: "The Z4 has enjoyed high praise since its launch back in May and this award recognises its technical prowess and cements its position as one of the best roadsters on the market. Like all our cars, the Z4 has a number of EfficientDynamic features which help it deliver outstanding fuel economy and CO2 figures - particularly considering the performance it delivers. It is great to receive such recognition within the industry for EfficientDynamics as this programme is so closely aligned with BMW's core values"
* Joint winner with Honda.
Media website: www.press.bmwgroup.com/...
Customer website: www.bmw.co.uk
