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BMW Group reports slight increase in September sales
Robertson: further gains expected over coming months / MINI brand grows by 9.5% in September
The BMW brand recorded 97,545 deliveries in September - almost matching sales for the same month last year (98,744 / -1.2%). The BMW 1 Series (22,145 units / +3.0%) made gains in the month under review, and deliveries of the BMW 3 Series sedan (20,184 / +4.2%) and the BMW 3 Series Touring (8,100 / +9.3%) also increased substantially. The BMW 7 Series (4,336 / +51.1%) and the BMW Z4 Roadster (3,019 / +124.8%) reported particularly strong growth. Both models established a clear lead in their vehicle class in the key German domestic market within just a few months of their launch. The BMW 5 Series also performed well in September: Global deliveries were on previous year's level at 14,773 units (prev. yr. 14,749 / +0.2%). Between January and the end of September a total of 777,455 BMW automobiles were sold (prev. yr. 928,230 / -16.2%).
Global deliveries of the MINI brand climbed 9.5% to 24,759 units (prev. yr. 22,619) in the month under review. In particular, the new MINI Convertible (3,870 units / +232.2%) launched in late March and the MINI One, available in Hatch and Clubman versions (5,534 units / +60.4%), boosted sales of the premium compact car brand in September. A total of 161,638 MINI cars were delivered to customers in the year to the end of September (prev. yr. 184,915 / -12.6%).
The BMW Group's positive sales result for September was bolstered by gains in many markets. For instance, sales increased in Europe's major volume markets, such as the UK, (24,590 / +1.1%), France (6,817 / +3.0%), Italy (7,678 / +2.1%) and Spain (3,996 / +7.6%). In September the emerging markets of Brazil (685 / + 132.2%), India (433 / +47.3%) and China (8,131 / +35.4%) once again enjoyed the strongest growth rates. China is now the BMW Group's fourth largest single market after Germany, the US and the UK. Growth rates in South Korea (1,050 / +36.5%), Australia (1,989 / +34.3%) and Canada (2,742 / +36.5%) were also well over 30 percent. In the US, both the BMW (+2.1%) and MINI (+9.7%) brands were able to make substantial gains against the prevailing market trend. The BMW Group delivered a total of 19,175 (prev. yr. 18,506 / +3.6%) vehicles to customers here last month.
The Rolls-Royce brand sold 50 automobiles (prev. yr. 129 / -61.2%) in the month under review; 461 (prev.yr. 827 / -44.3%) vehicles were delivered to customers around the world for the year to the end of September. Ian Robertson: "Final preparations for the launch of the new Rolls-Royce Ghost are well underway. The 2010 order intake is very encouraging."
In September BMW Motorrad sold 7,715 (prev. yr. 7,802 / -1.1%) motorcycles worldwide. For the year to the end of September, 69,715 (prev. yr. 80,750 / -13.7%) motorcycles were delivered to customers.
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