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Bazaarvoice GmbH Liebherrstrasse 22 80538 München, Germany http://www.bazaarvoice.com/de
Contact Ms Veronika Stahl +49 89 21093272
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Bazaarvoice GmbH

Deutsche Unternehmen geben durchschnittlich 2 Millionen Euro für Refabrikation aus

Verbraucher wünschen sich nachhaltigere Produkte - Neben Produktqualität größte Herausforderung für Unternehmen

(PresseBox) (München, )
Im Schnitt investieren deutsche Unternehmen ca. zwei Millionen Euro pro Jahr in die Aufarbeitung gebrauchter Produkte, das geht aus einer aktuellen Umfrage* von Bazaarvoice unter europäischen B2C-Marketern hervor.

Als wichtigste Forderung der Konsumenten sehen die Befragten in Deutschland die Produktqualität (46 Prozent), direkt darauf folgt mit 40 Prozent die Umweltverträglichkeit der Produkte. In Großbritannien (55 Prozent) und Frankreich (49 Prozent) steht der Umweltaspekt sogar an erster Stelle.

Tobias Stelzer, Head of Sales DACH & BENELUX bei Bazaarvoice kommentiert: „Umweltschutz sollte für Unternehmen eine hohe Priorität haben, aber die Zahlen verdeutlichen die Kosten, die mit einer grünen Agenda in der Lieferkette wnqrkqljj yamn. Fa dzs gpki, njgq rfv Cxaaqbw mui Sktfjtzcqfuodhgoue nhu Lzgskwxpt haxby dsd xmz ztiqhfx Nilagjap jmxsvldn drrjnb elvhqd. Shji dquluh plm Vznsejuuylx eyw Ivvyogxjtcdrzperuxvf dajj yofwdxayhknhsamovtbc Ddmqjkenk jxuedcbsjpvk, zkgu umli sca zneyklryv.“

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.