Thousands of training courses and tens of thousands of course participants from all over the world during the last 24 years – now only the outer walls are still standing
BASF Coatings builds state-of-the-art training center
For Jürgen Book, head of Customer Service at BASF Coatings, one thing is certain: "We are making the RCC a hub of our European network." The RCC will, he says, be the flagship for the training activities of the Strategic Business Unit Automotive Refinish Coatings. "We have to convey the painting process as an experience," he continues, and referring to the Glasurit brand and its trademark and logo, adds with a smile: "The parrot is being given a new nest".
To enable the professional trainers to pass on their knowledge and skills to the customers in the form of seminars and hands-on trainings and teach them how best to process the paints and so equip them and their businesses to meet future challenges, more than just cosmetic improvements to the building were necessary. To maintain the high quality of the training in the long time and optimize it still further, the seminar rooms are being equipped with advanced media technology and are being supplemented by a modern color training area.
But this is not the only fundamental alteration the RCC is undergoing. "Our aim at the RCC in future is also to be able to simulate efficient workshop processes and so help the customers to consistently improve the efficiency of their businesses," Jürgen Book explains. "And to this end, extensive modernization is necessary." Modernization involving a volume of some three million euros and hence a substantial investment at the Münster site. "When the rebuilding is completed," Book continues, "our training center in Münster will be one of the best in Europe."
The first step in the project is to gut the interior of the building. But the external appearance of the RCC will also change beyond recognition, with large areas of glass being installed in the facade to let in lots of daylight and create a bright, open atmosphere. A characteristic feature of the new RCC is a likewise glazed foyer, where visitors and customers can not only relax during their visits and courses, but also obtain all the latest information. A show car zone will round off the exclusive entrance area.
A new space structure in which the internal and customer-related areas are meaningfully separated from each other will ensure smoother operation. The offices themselves will be organized along team lines. For the first time, all Customer Service personnel, who are currently accommodated in several buildings, will be gathered in one place.
Carrying out all the improvements will take until July 2009 - the date scheduled for reopening of the Refinish Competence Center. The earliest work on the facade of the building already started in December of last year, while from July to December 2008, the RCC will be completely closed. "So we can really swing the hammer," Jürgen Book says with a smile. The first training courses in the new center are scheduled to start at the beginning of the new year.
Until then, the customer training activities will be held instead at training centers of BASF Coatings in Belsele (Belgium), Maarssenbroek (Holland), Wangen (Switzerland) and Eugendorf (Austria), as well as at the training center of the Toplac bodyshop in Dresden and the training facilities of the bodyshops Lange (Grimma), Hofmann (Mainleus), Restemeier (Osnabrück) and Stadlbauer (Oberursel).
The rebuilding project, which is being carried out under the direction of Site Engineering, will take a whole year to produce a state-of-the-art training facility which is virtually in a class of its own. Looking ahead, Jürgen Book says: "There is certainly some sadness at seeing the old building disappear, but in return, the sense of anticipation about the new training center is all the greater."
BASF Coatings GmbH
BASF Coatings, the Coatings Division of the BASF Group, develops, produces and markets a high-quality range of innovative automotive OEM coatings, automotive refinishes and industrial coatings as well as decorative paints. BASF has significant market positions in the Coatings sector in Europe, North America, South America and the Asia/Pacific region. In 2007 BASF Coatings achieved global sales of almost 2.6 billion euros. The internet address of BASF Coatings is www.basf-coatings.com
BASF is the world's leading chemical company: The Chemical Company. Its portfolio ranges from oil and gas to chemicals, plastics, performance products, agricultural products, and fine chemicals. As a reliable partner, BASF helps its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges such as climate protection, energy efficiency, nutrition, and mobility. BASF has more than 95,000 employees and posted sales of almost €58 billion in 2007. Further information on BASF is available on the Internet at www.basf.com.
BASF has been a committed partner to Greater China since 1885. It is one of the biggest foreign investors in the Chinese chemical industry. The company currently has more than 6,000 employees and operates 23 BASF wholly owned subsidiaries and 10 BASF joint ventures. In 2007, BASF achieved sales of about €4.4 billion in Greater China. For further information, please visit www.greater-china.basf.com.