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Paint and concrete: a successful mix
BASF Coatings has a new partner in the Italian machinery industry
The major motivation for the new partnership was BASF Coatings' portfolio, its expertise and its capacity to support the new customer with all its surface protection needs. On top of that, BASF Coatings' commitment to a long-term cooperation made it the ideal partner for the IMER Group.
The cooperation between the two companies, which are leaders in their respective markets, will open up new paths and offers good prospects for the future. "The industrial equipment sector is one of BASF Postcoatings' major commitments. We are looking forward to our partnership with Le ORU and to exploring the opportunities for us to enter new markets," explains Luca Cerini, Marketing Manager for Postcoatings at BASF Coatings Spa.
About Le Officine Riunite - Udine Spa
Le Officine Riunite - Udine Spa represents the Concrete Machinery Division of IMER Group and is the most important manufacturer of concrete batching plants in Italy, also occupying a leading position in many foreign markets. Its continuous product innovation enabled it to hold supremacy and to register many patents.
Further information about Le ORU and its products are available on the Internet address: www.oru.it
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