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ArenoNet GmbH Sonnige Au 9 68163 Mannheim, Germany https://www.rechtsanwalt.com/
Contact Ms Manuela Frank
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ArenoNet GmbH

BGH bestätigt Beurteilung in Bezug auf das Keyword-Advertising

Keyword-Advertising zweier Onlineshop-Besitzer

(PresseBox) (Mannheim, )
Keyword-Advertising - fast jeder Onlineshop-Besitzer macht Gebrauch davon. Dabei kommt es jedoch nicht selten vor, dass mit verwechselbaren oder gar identischen Schlüsselwörtern für mehrere Anbieter gearbeitet wird und die Werbung eines anderen Anbieters angezeigt wird. Wie ist mit einem solchen Fall im gesetzlichen Rahmen umzugehen? Darüber musste der Bundesgerichtshof entscheiden...

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.