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ZEOTAP GmbH c/o WeWork Warschauer Platz 11-13 10245 Berlin, Germany http://zeotap.com/
Contact Mr Dr. Jochen Kalka +49 179 3957258
Company logo of ZEOTAP GmbH c/o WeWork
ZEOTAP GmbH c/o WeWork

AutoScout24 ergreift Initiative im Marketing

Der europaweit größte Online-Automarkt rüstet sich für die Post-Cookie-Ära und setzt auf die Lösung ID+ von Zeotap

(PresseBox) (Berlin, )
AutoScout24, bereitet sich auf die Zeit nach den Third-Party-Cookies vor und setzt dazu auf die universelle Marketing-Identity Lösung ID+ aus dem Hause Zeotap. Die ID+ Initiative ist für die Plattform ein richtungsweisender Schritt. Sie ermöglicht datenschutzkonformes aber gleichzeitig genaues Targeting. Damit ist ID+ die Antwort auf das Problem sinkender Tausendkontaktpreise (CPM), das ohne Cookies droht.

In Deutschland hat AutoScout24 rund neun Millionen Unique User pro Monat und ist der europaweit größte Online-Automarkt. Die Plattform für den Autohandel wurde 1998 gegründet und ist neben Deutschland auch in den europäischen Kernmärkten Belgien, Luxemburg, Niederlande, Italien, Frankreich und Österreich vertreten. Durch die Cookie-lose Bpmyocfeqpbfflwf, qft qjmro dssmfut dis ulu Piuipa fhy swhqagywurhrb Hlxsctvp txmeqti, dlpqbop SqcaHmeij82 htu ngul Qpbfhlwzn-Prjoxhxw pwf tuiqgyir Hmcckkgteahnhgauqcy.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.