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Zeix AG Badenerstrasse 65 8026 Zürich, Switzerland http://www.zeix.com
Contact Ms Jacqueline Badran +41 44 247 78 70
Company logo of Zeix AG
Zeix AG

User-Centered Design von Zeix: der neue Webauftritt von Helsana

(PresseBox) (Zürich, )
Die Helsana präsentiert im Rahmen der Erneuerung des Corporate Design einen neuen Webauftritt (www.helsana.ch). Die Zeix AG entwickelte das funktionale Konzept und die Informationsarchitektur der Website mit der Methode des User-Centered Design. Die Kunden der Helsana wurden dabei von Anfang an in den Entwicklungsprozess miteinbezogen und die Benutzerführung und Übersichtlichkeit bereits in frühen Entwicklungsphasen in Usability Tests überprüft und optimiert.

Das Ergebnis ist eine Website, dank deren einfacher Struktur die Benutzer schnell finden, was sie suchen. Neu sind z.B. alle Leistungen über eine "A-Z-Liste" erschlossen. Dadurch werden für den Benutzer die Transparenz erhöht und die optimalen Versicherungen leichter auffindbar.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.