Yara acquires AdBlue supplier, Dureal
"The AdBlue market has seen tremendous growth over the past twelve months, and should reach 3,5 Million tonnes in 2012. Yara is one of the main AdBlue producers, with its existing plants in the Netherlands and Germany, and is to open a new production facility in Italy in 2008. Yara’s Air1 brand for AdBlue is already the market leader in Europe and this acquisition will allow Air1 to significantly increase this position by having a unique scale and logistical capacity" says Terje Bakken, Yara Senior Vice President and Head of Industrial segment.
Dureal brings its understanding of the AdBlue market, as well as a distribution scale and closeness to the market. Dureal not only offers the AdBlue solution as such to transport companies, but also a total solution consisting of storage and filling units, including an advanced telemetric system that guarantees automatic delivery and consistent stock levels. It is present in 12 countries in Europe.
This complements Yara’s approach to the AdBlue market with Air1, and thus maintains Air1’s commitment to bring a quality AdBlue solution on a pan-European scale.
AdBlue is a high quality urea solution that feeds the SCR (Selective Catalytic Reduction) catalyst on trucks enabling them to turn harmful emissions from diesel engines into harmless water vapor and nitrogen. It allows truck drivers to meet the more stringent European Union restrictions on exhaust gas emissions that came into effect in October 2006.
Univar N.V. is one of the world’s leading independent distributors of industrial chemicals and providers of related specialty services. The company serves customers in key industry sectors from a broad-based product offering sourced from the world’s foremost chemical producers.Customer sectors include amongst others: food, pharmaceuticals, personal care, natural resources, cleaning products, polymer and plastics, paints and coatings, metallurgy, textiles and transport. The company operates an extensive network of distribution centers located throughout the USA, Canada and Europe.
YARA GmbH & Co. KG
Yara International ASA is the world's leading supplier of mineral fertilizers with particular strength in nitrogen-based fertilizers. Yara has a local presence in 50 countries worldwide. Yara sells more than 20 million tons of mineral fertilizers in more than 120 countries. As a leading supplier of urea, Yara has a strong position in industrial markets in Europe and the main producer of AdBlue.
AdBlue is a registered trademark of the Verband der Automobilindusrtrie e.V (VDA).Air1 is a registered trademark of Yara International ASA. It is produced by Yara and distributed by Brenntag