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w&co MediaServices München GmbH & Co. KG Charles-de-Gaulle-Straße 8 81737 München, Germany http://www.w-co.de
Contact Ms Gisela Knabl +49 89 28474941
Company logo of w&co MediaServices München GmbH & Co. KG
w&co MediaServices München GmbH & Co. KG

Wirtschaftliches Content-Marketing braucht Effizienz in Produktion und IT-gestütztem Management

Expertenvortrag am 6. März: Content, Clicks, Conversion - wie gelingt die Differenzierung im E-Commerce? / Internet World, 6.-7.- März 2018, München

(PresseBox) (München, )
w&co MediaServices, Fullservice-Mediendienstleister für Omnichannel Marketing, zeigt auf der Internet World Messe 2018 (Halle A6, Stand C 078), was erfolgreiches Content-Marketing im Online-Handel ausmacht. Dabei geht es nicht nur um die Inhalte selbst. Es braucht effiziente Prozesse und Systeme, um Content optimiert nach Relevanz, Timing, Frequenz und Kanal zu produzieren und auszuspielen. Erst dann ist ein durchgängiges Markenerlebnis wirtschaftlich realisierbar und der Weg frei für konsistentes Omnichannel-Marketing.

Mit dem Expertenvortrag (6. März, 14:40 Uhr, Bühne 3) gibt w&co unter dem Titel "Content, Clicks, Conversion - wie gelingt die Differenzierung im E-Commerce?"
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.