CME Picks Vizrt Video Management System for the Entire Station Group

One of the Largest MAM Deals to Date

Bergen, Norway, (PresseBox) - Vizrt, a leading provider of digital media software for the TV and online publishing industries, announced today that Central European Media Enterprises (CME), the largest multinational media company in Central and Eastern Europe, has chosen Vizrt's Ardome media asset management (MAM) software to store and manage its HD and SD video content across its entire group of TV channels, which address an audience of more than 50 million consumers in six countries.

"We have selected Viz Ardome after extensive research and testing of media asset management systems available for the complex workflow at CME stations. We are absolutely sure that we have made the perfect choice", said Claudiu Paraschiv, CME's Head of TV Technology.

Martin Burkhalter, CEO of Vizrt, stated, "We feel it's quite telling that, after carefully comparing our system with several others, such an important customer has chosen Vizrt's technology solution to look after their valuable video content for the entire group. This project is further proof that our MAM system is best in class. Customers producing and working with video always highly appreciate Ardome's ease of use and the time savings due to its efficient workflow. Furthermore, this being one of the largest MAM deals to date gives a good indication of the increasing awareness with broadcasters of the importance of managing their key assets."

The project consists of six Viz Ardome systems, one for each country CME is present in; Bulgaria, the Czech Republic, Croatia, Romania, Slovakia, and Slovenia. Users can search, browse, rough-edit and move video and associated metadata between any CME station. Searching can be done in all local languages, and can be limited to the internal storage sources with specific local stations, or it can be extended to encompass CME's entire archive.

About Central European Media Enterprises:

Central European Media Enterprises (CME) is a leading vertically integrated media company operating broadcast, Internet and TV content businesses in six Central and Eastern European countries with an aggregate population of approximately 50 million people. CME's television stations are located in Bulgaria (bTV, bTV Action, bTV Cinema, bTV Comedy, and, Croatia (Nova TV, Doma TV), Czech Republic (TV Nova, Nova Cinema, Nova Sport and MTV Czech), Romania (PRO TV, PRO TV International, Acasa, PRO Cinema, and MTV Romania), Slovakia (TV Markíza, Doma) and Slovenia (POP TV, Kanal A and POP BRIO). CME is traded on the NASDAQ and the Prague Stock Exchange under the ticker symbol "CETV".

vizrt center austria

Vizrt creates content production tools for the digital media industry - from award-winning 3D graphics & maps, to media asset management solutions and online publishing tools. Vizrt's products are used by the world's leading broadcasters and publishing houses, including: CNN, CBS, Fox, the BBC, BSkyB, ITN, ZDF, Star TV, Network 18, TV Today, CCTV, NHK, The Globe and Mail, Times Online, The Telegraph, and Welt Online. Furthermore, many world-class production houses and corporate institutions such as the Stock Exchanges in New York and London use Vizrt systems.

Vizrt is a public company traded on the Oslo Main List: VIZ, ISIN: IL0010838154.

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