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Verband Druck + Medien Nord-West e.V. An der Wethmarheide 34 44536 Lünen, Germany http://www.vdmnw.de
Contact Ms Gwendolyn Paul +49 2306 2026231
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Verband Druck + Medien Nord-West e.V.

Gehirn liebt Print!

Seminar des VDM Nord-West liefert Verkaufsargumente für Print

(PresseBox) (Lünen, )
Bevor alle Präsenzveranstaltungen als Maßnahme zur Eindämmung der Corona-Pandemie abgesagt wurden, veranstaltete der VDM Nord-West am 5. März 2020 in Düsseldorf ein Vertriebsseminar mit Olaf Hartmann, Mitautor der Metaanalyse „The Power of Print“ und Geschäftsführer des Multisense Institut für sensorisches Marketing. Im Seminar wurde deutlich: Gedrucktes spricht gleich mehrere Sinne an und ist damit optimal gehirngerecht. Richtig angewendet profitieren Marken und Umsatz von dieser Print-Power.

„Wer an nachhaltiger Werbewirkung und Markenkraft Interesse hat, kommt an Print nicht vorbei“, so Olaf Hartmann. Im Seminar erfuhren die Teilnehmer, warum die Multisensorik so wichtig ist und wie sie Kunden mit diesem Wissen zukünftig xues fpplwr klrbrja.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.