Online shops are changing the home improvement market rapidly. The large generic online shops have been adding more and more home improvement products to their assortment while the traditional DIY retailers are opening their online shops. The opportunities for consumers to buy the home improvement products online have grown and therefore the share of online purchased products is increasing year by year. However, most of DIY and Garden products are still purchased in brick and mortar businesses. Results from the European Home Improvement Monitor shows a great difference in purchase channels between the various product categories. The monthly study conducted 4,076 amqjcujjpk jzxad Agkcscgx ttkytsiox bu mfh ulxa obbm.
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