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Thin Film Electronics ASA Henrik Ibsens gate 100 0230 Oslo, Norway http://www.thinfilm.no
Contact Mr Bill Cummings +1 408-503-7312
Company logo of Thin Film Electronics ASA
Thin Film Electronics ASA

Charming Trim and Thinfilm Launch Industry's First Complete Solution for 'Smart' NFC Hang Tags, Enabling Direct Brand-to-Customer Mobile Connections for Apparel and Beyond

Integrated Physical + Digital Solution Helps Brands Educate, Differentiate, and Build Loyalty In-Store and via Omnichannel Fulfillment

(PresseBox) (Oslo, )
Thin Film Electronics ASA ("Thinfilm") (OSE: THIN; OTCQX: TFECY), a global leader in NFC (near field communication) mobile marketing and smart product solutions, today announced a partnership with Charming Trim & Packaging, Inc. ("Charming"), a leading provider of trim and packaging solutions to the garment industry. Through the collaboration, Thinfilm's NFC SpeedTap(TM) and OpenSense(TM) technologies will be incorporated in Charming's apparel hang tags, empowering brands to engage directly with shoppers and customers through the simple tap of a smartphone. Full integration with Thinfilm's CNECT(TM) Brand Analytics SaaS platform enables streamlined tag configuration, campaign creation and management, and analytics reporting.

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