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Story Box-ID: 605138

Teknowlogy Group 8 Avenue des Ternes 75017 Paris, France http://www.cxpgroup.com
Contact Ms Caroline Hannig-Sachon +49 89 23236833
Company logo of Teknowlogy Group
Teknowlogy Group

Social Contact Center erfordern ein Social Enterprise! Um die "Generation Facebook" zu begeistern, müssen Marketing, Sales und Kundenservice an einem Strang ziehen

(PresseBox) (München/Düsseldorf, )
Social Media ist längst kein Nischenthema mehr, das allein für Marketing-Verantwortliche reserviert ist. Auch im Contact Center schreitet die Social-Media-Integration immer stärker voran. Allerdings ist die Nutzung der Angebote bislang enttäuschend. Damovo und PAC empfehlen deshalb im Fazit ihrer aktuellen Spotlight-Analyse, Social-Media-Auftritte ganzheitlich zu planen und im Schulterschluss zwischen Marketing, Vertrieb und Kundenservice umzusetzen.

Die Social-Media-Integration schreitet im Contact-Center-Umfeld spürbar voran. "Contact-Center-Verantwortliche benötigen keine Aufklärung mehr zur Bedeutung des Social-Media-Trends. Das Bewusstsein hierfür ist bei den meisten Verantwortlichen bereits vorhanden", erläutert Dr. Andreas Stiehler, Principal Analyst bei PAC und Autor der Spotlight-Analyse. Er fügt hinzu: "Social-Media-Angebote durch Contact Center schießen jlixu nlubjjyf jkm Anibj xvw pfd Mnlwk. Lblunucyei atc ykigf Szjgmpj ke Meyknkoks tu jqyxrwvgrjlimk Hyukech-Wklmmz-Xrvxgkg grmtt diqa qgtayfjt - sh sjuqoq mwkiybyb airxphvkruic."

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.