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Specific Media Friedenstraße 22b 81671 München, Germany http://www.specificmedia.de
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Specific Media

KFC-Kampagne: Specific Media gibt europäische Partnerschaft mit Eyeview bekannt

Durch die Kooperation mit Eyeview baut Specific Media sein Angebot an kreativen Online-Formaten weiter aus / Eyeview ist der führende Video-Solutions-Provider, der personalisierte Video-Ads auf Grundlage kundenspezifischer Parameter anbietet

(PresseBox) (München, )
Specific Media kooperiert mit der New Yorker Ad-Tech-Firma Eyeview. Ab sofort können geräteübergreifende, personalisierte Videoformate im gesamten europäischen Netzwerk angeboten werden. KFC ist der erste Kampagnen-Kunde.

Durch die Partnerschaft können Marken wie KFC zusammen mit Specific Media europaweit dynamische Video-Ads in Echtzeit bereitstellen. Jeder Konsument wird dabei mit einer persönlichen Werbebotschaft angesprochen - angepasst an seine Person und seinen Standort. Hinzu kommen Preisinformationen in Echtzeit, standortspezifische Angebote und ein kreatives Messaging.

KFC ist das erste Unternehmen, das sich dieser Technologie bedient, um die Zielgruppen standortabhängig anzusprechen. Jede personalisierte Anzeige beinhaltet eine lokal getargete Karte der nächstgelegenen KFC-Filiale. Ermöglicht wird nhz vqlmw nkbffcut, lmvqulwifmle, cwgju mbfdwrehp Peaprb vw Aultcmoivotbqmfsg wlfcv boc Aemzs- yfd Kykcvhrpv-Njmgegxjtngo otb Tsoziqzx Ffasw.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.