CeBIT 2012 - a total success for ROCCAT
ROCCAT(TM) makes an impressive impact with the new king of optical mice - and enters into software development for the first time
On the business side of things, the level of excitement was just as high. Everyone was really impressed by the Hamburg-based company's innovative spirit with the ROCCAT(TM) Achievement Display - or R.A.D. - as it has incorporated the planet's first trophy system which is similar in form to one that has so far only existed in games. Following the successful launch of the sales hit - the Kone[+] - at the end of last year, the Savu is the perfect addition to the portfolio in terms its size, technical features and price.
Besides the ROCCAT(TM) Savu, CeBIT also marked the launch of the ROCCAT(TM) Power-Grid. With the ROCCAT(TM) Power-Grid, the manufacturer of gaming peripherals surprised everyone with its entry into software development. The Power-Grid is an app designed for gamers that lets smartphones play a completely new role in gaming. Right from the first week, the number of visitors to the new powergrid.roccat.org website shot through the roof with many thousands registering electronically to become beta testers.
"We're also really impressed with our work, and are investing huge amounts of time in product development - which is why I'm even more blown away by the incredibly positive feedback we received over the past week," says René Korte, CEO and Founder of ROCCAT Studios. "In the coming months, we'll show that our new products are more than up to meeting gamers' exacting demands. In terms of quality, the Savu is the best mouse we've ever built. And the ROCCAT Power-Grid is an unprecedented innovation - the basic version of which will be available to gamers for free. Things are just as exciting as ever at ROCCAT."
Download our press kit including product info, images, etc. by visiting:
ROCCAT™ Savu – Mid-Size Hybrid Gaming Mouse
MSRP: €59.99 | Release: May 2012
Official ROCCAT™ Savu video:
Free | Release: Q2 2012
Founded in 2007, ROCCAT(TM) develops high quality and innovative accessories in Germany for ambitious computer gamers. In close collaboration with the gaming community, outstanding input devices and headsets, which excel through their first-class precision, high level of ease-of-use and unique design, are designed at ROCCAT(TM) Studios in Hamburg. The ROCCAT(TM) Kone Gaming Mouse was the first product to be launched by the Hamburg-based developer, and has played a leading role right from the outset in the world's premier league of gaming mice. A host of international awards confirm the first-class quality and outstanding range of functions of ROCCAT(TM) products.