Zeus Technology Named a CRN Emerging Tech Vendor for ZXTM
Zeus offers channel widest choice of form factor in application delivery solutions
Zeus Technology's channel partners can offer their customers a flexible, scalable solution as it is the only software application delivery controller available on the market and is flexible enough to meet the requirements of any organization's deployment environment, whether dedicated appliances, standard servers, blades, or virtualized environments.
Designed to provide partners with the training, tools and marketing support needed to deliver advanced application delivery software to their customers, the Zeus Accredited Partner Program offers resellers revenue-driving programs and includes technical and pre-sales training, privileged access to Zeus systems engineering team, and full marketing support to generate visibility and actionable sales leads. The program also provides pre-qualified leads from Zeus' sales and marketing team.
Zeus' partners also gain from the benefits that can be reaped from selling software rather than hardware as customers increasingly prefer on-demand solutions such as Zeus Technology's software.
According to the CRN Emerging Tech Survey, the top reasons solution providers add emerging technologies include, the technology is superior to other products in the market segment; the technology compliments a solution providers' existing practice areas; emerging vendors provide better services opportunities; emerging vendors pay better attention to partners; emerging vendors offer higher margins, customers want alternative product choices; and emerging vendors have better joint marketing programs. In addition, 61 percent of solutions providers surveyed plan to increase the number of emerging technology vendors they partner with in the next 12 months.
"New and innovative vendor partners can help spur profitable new ideas that Solution Providers can use to build revenue and customer loyalty, and the CRN Emerging Tech list is where Solution Providers go to find these vendors," said Robert C. Demarzo, senior vice president and editorial director, Everything Channel editorial.
"We are honored to have been named a CRN Emerging Tech Vendor," said Paul Brennan, CEO and Chairman of Zeus Technology. "Our focus is on our partners and helping them achieve their business objectives through our supported channel partner program and being on CRN's list validates our promise."
Vendors who make the CRN Emerging Tech list must have an established solution provider program and formal guidelines for recruiting channel partners. They must demonstrate that its direct sales mix is trending down as evidenced by the company's revenue history, a channel positive or channel neutral strategy for internal sales compensation, and not be a dominant market share player. Final selection to the Emerging Technology list was made at the discretion of the CRN editorial team after a review of the submitted information and conversations with current or targeted partners.
CRN provides solution providers and technology integrators with the crucial information and analysis they need to drive their company's sales. As an advocate for and voice of the IT channel, solution providers turn to CRN first for immediate information. Celebrating its 25th year, CRN is the most trusted source for channel professionals. CRN can be found on the web at www.channelweb.com.
Everything Channel (www.everythingchannel.com, www.channelweb.com)
Everything Channel, formerly CMP Channel, is the global leader in technology sales and serves as the one stop shop for the sales channel that drives 75 percent of technology sales throughout the world. IT suppliers and Solution Providers turn to Everything Channel to manage and accelerate their business. Everything Channel provides the answer to strategy and branding, online marketing, research/market intelligence, lead generation, branded and custom events, education and workflow tools targeted to those who buy and sell through the Channel. Everything Channel is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.
Founded in 1995, Zeus Technology provides application delivery software to ensure applications are faster, highly available and easy to manage. Zeus' ZXTM solution lowers costs for data centre space and power, cuts the cost of bandwidth and offers the highest scalability of any application delivery controller or load balancer in the industry.
As the only software application delivery solution available, the Zeus products are flexible whatever your deployment environment; a purpose-built Zeus appliance, standard servers, blades, or virtualized environments.
Zeus holds strategic partnerships with world-class companies such as AMD, Dell, Egenera, HP, IBM, Intel, Sun Microsystems, Qualcomm and VMware. Zeus powers over 1 million sites across the world and provides web infrastructure solutions to over 800 customers including, BT, China Telecom, Hotel.de, NASA, PLAY.COM, Federal Railroads Administration, The Institute of Financial Services, STA Travel and Virgin Holidays.
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