Bose Corporation awarded "Best Design Brand 2013/2014" in New York City
Plus X Award Delegation hands over Special Award to Bob Maresca, Michael Laude and Marc Jourlait
On invitation of the Bose Corporation, the winner of the seal "Best Design Brand 2013/ 2014" in the Home Entertainment Audio product category, a delegation of the Plus X Award travelled to New York to hand over the sought-after certifi cation to Bob Maresca, President Bose Corporation, Michael Laude, Director Design Center Bose Corporation and Marc Jourlait, Vice-President Bose Europe during a ceremony in Manhattan.
"We are very honored. It has always been Dr. Amar G. Boses philosophy to develop products which have a timeless design and intuitive user interfaces", said Bob Maresca, President Bose Corporation, regarding the award for "Best Design Brand 2013/2014".
Also Frank Kreif, Chairman of the international Panel of Judges of the Plus X Award was in Manhattan to honor Bose and the Bose design with the special award: "Bose's design language is not oriented towards short-lived, fashionable tendencies, but rather relies on durability. Material and design alike visualise the character of each product as well as the philosophy of the whole brand. Recognisability and simplicity are a perfect symbiosis in every product, manifest even in smallest details. In addition, a paradigmatic intuitiveness characterises the use of each product. This brand has been creating icons for decades and continues to do so with an impressive continuity up until today."
The first participation phase for the Plus X Award 2014 starts 1st November 2013. All manufacturers who hand in their products until 15th December 2013 can profi t from a 20% rebate on the participation fee.
About the Bose Corporation
Bose Corporation was founded in 1964 by Dr. Amar G. Bose, then a professor of electrical engineering at the Massachusetts Institute of Technology. Today, the company is driven by its founding principles, investing in long-term research with one fundamental goal: to develop new technologies with real customer benefi ts. Bose innovations have spanned decades and industries, creating and transforming categories in audio and beyond. Bose® products for the home, in the car, on the go and in public spaces have become iconic. From the company's home entertainment systems and Wave® music systems, to noise-cancelling and audio headphones, digital music systems, Bluetooth speakers and professional solutions, Bose has changed the way people listen to music.
Bose Corporation is privately held. The company's spirit of invention, passion for excellence, and commitment to extraordinary customer experiences can be found around the world - everywhere Bose does business.
Plus X Award - media society networks / Agentur für Marketing und Kommunikation GmbH
With a international and independent panel of judges from 25 industries, 22 competent partners and a marketing investment of more than 25 million EUR, the Plus X Award is the world's largest competition for technology, sports and lifestyle. Plus X Award seals of approval are conferred upon products judged to possess at least one "Plus X" factor. Awards are given for new and innovative technologies, extraordinary design and intelligent, easy to use operating systems. Criteria such as outstanding ergonomic and ecological features, along with the use of high quality material add up to sustainable products with long lasting value and are also honored by the Plus X Award. The competition was created as a brand marketing tool and is being conducted for the eleventh time in 2014.