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Smart Energy Summit addresses the value proposition of energy management solutions for operators, utilities, and consumers

Motorola & Verizon to keynote Parks Associates' annual conference focused on consumer solutions

(PresseBox) (Dallas, Texas, ) International research firm Parks Associates will address the growing market for energy management solutions at the third-annual Smart Energy Summit: Engaging the Consumer, February 28-March 1, 2012, in Austin, Texas, which will feature a joint keynote from Verizon and Motorola Mobility. Jeff Crews, Director of Business Development, 4Home Connected Solutions at Motorola Mobility, Inc., and Ann Shaub, Director of Product Management at Verizon, will co-deliver the luncheon keynote on Wednesday, February 29.

The conference will feature Parks Associates' consumer research about energy usage and attitudes and industry analysis on significant standards developments such as Smart Energy Profile 2.0 (SEP 2.0). Parks Associates research shows the percentage of U.S. households with some form of energy management network will rise from 2% in 2011 to 13% by 2015, aided by the entry of major players like Best Buy, AT&T, Verizon, ADT, and Motorola Mobility and new devices like the Nest, a smart thermostat designed to appeal to the iPhone generation.

However, the utilities, service and security providers, retailers, and energy-solution companies in this market face new questions regarding mobile apps, the role of connected CE, and privacy and ownership of household and consumer data.

"Consumer interest is driving growth - with 80% of U.S. households recently investing in some form of energy-related improvement for their current home," said Stuart Sikes, President, Parks Associates. "Market expansion is creating new challenges such as data ownership and security, so development of SEP 2.0 and other standards is an important step. Smart Energy Summit will analyze the impact of these new standards and examine case studies in the U.S. and around the world to identify best practices in deploying solutions and engaging consumers."

Analysts and key players at Smart Energy Summit will analyze strategies such as cloud services and advanced tablets and smartphones that can successfully leverage current consumer interest in energy solutions.

Early Summit Sponsors include Greenwave Reality and Sigma Designs.

Companies on the Smart Energy Summit advisory board are Best Buy; Blue Line Innovations; CableLabs; Edison SmartConnect; GE; Gridwise Council, U.S. Department of Energy; Itron; Motorola Mobility; Pacific Northwest National Laboratory; San Diego Gas & Electric; Smart Grid News; and Verizon.

For information or to submit to speak, visit, or contact, 972-490-1113.

About Smart Energy Summit

Smart Energy Summit: Engaging the Consumer, hosted by Parks Associates, is the premier conference studying the market for residential energy management and smart grid technologies.

The event features a unique combination of market research, including Parks Associates' landmark Residential Energy Management service, and real-world expertise, with industry experts examining the current status of smart grids in the U.S. and around the world, the opportunities and pitfalls of integrating home systems with smart grids, and the new benefits to consumers from cloud services and in-home control products.

Parks Associates

Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company's expertise includes new media, digital entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, consumer electronics, energy management, and home control systems and security.

Each year, Parks Associates hosts executive thought leadership conferences CONNECTIONS™, with support from the Consumer Electronics Association (CEA)®, CONNECTIONS™ Europe, and Smart Energy Summit.