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Parks Associates to present energy management and consumer research at fifth-annual Smart Energy Summit

Parks Associates to host 2014 energy summit February 17-19 in Austin

(PresseBox) (Dallas, Texas, ) Parks Associates today announced the date and topics for the fifth-annual Smart Energy Summit: Engaging the Consumer, which will take place February 17-19, 2014, at the Four Seasons in Austin, Texas. The city has a history of innovative energy and smart-grid programs and is the next market for Google Fiber.

Parks Associates' energy management research finds consumer energy-saving activities have remained unchanged over the past year yet consumers show interest in utility programs with defined financial incentives. Over 40% of U.S. broadband households are very interested in a utility program that delivers a new thermostat with improved energy-efficiency capabilities.

"An improved U.S. economy has limited consumer interest in energy-saving activities, but there are areas where utilities, service providers, manufacturers, and retailers can open up new service opportunities," said Stuart Sikes, president, Parks Associates. "Smart Energy Summit is the premier executive conference to discuss new business strategies, explore partnership opportunities, and analyze the viability of innovations and new solutions within the context of the connected home."

"Consumers are reluctant to adopt new or novel energy programs without incentives clearly defined," said Tom Kerber, Director, Research, Home Controls & Energy, Parks Associates. "Fewer than one-fifth of U.S. consumers would choose a variable rate plan over a fixed rate plan in the absence of these additional incentives. At Smart Energy Summit, we will discuss the incentives that resonate with consumers."

Topics:

Utility strategies: innovative DR and variable pricing programs

Energy engagement: getting consumers interested in energy management

Standards and interoperability: solutions that bring it all together

Partnerships and new business opportunities for service providers, utilities, manufacturers, and retailers

Evolution of energy markets

The dying utility business model

New business models and capabilities for home controls

Big data and analytics

Expanding energy management solutions through connected appliances and thermostats

Consumer engagement methods and adoption success stories for the smart home

The event will analyze consumer-facing solutions that engage consumers in the energy management market. For example, PlanetEcosystems, a demand-reduction service provider and early sponsor of Smart Energy Summit, offers a solution that calculates return-on-investment for consumers to help them make informed decisions on energy efficiency. Best Buy is currently using this solution to perform home energy auditing.

Early sponsors are PlanetEcosystems and Qualcomm.

Parks Associates is accepting speaker submissions for the 2014 event. Visit http://www.ses2014.com or contact 972-490-1113, sales@parksassociates.com for information.

Media can register at http://www.parksassociates.com/ses-presspass.

About Smart Energy Summit

Smart Energy Summit: Engaging the Consumer examines the expanding market for energy solutions and home controls and its impact on utilities, service providers, retailers, manufacturers, and consumers.

At this annual conference, Parks Associates analysts, media, and industry leaders evaluate new partnerships, strategies for consumer engagement, and deployment plans for energy and management solutions in the connected home.

The summit agenda features executives representing utilities, telecom and security companies, retailers, and OEMs presenting on the state of the market and the emerging consumer and business opportunities.

The fifth-annual Smart Energy Summit will take place February 17-19, 2014, at the Four Seasons in Austin, Texas. www.smartenergysummit2014.com

Parks Associates

Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company's expertise includes new media, digital entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, consumer electronics, energy management, and home control systems and security.

For information, visit www.parksassociates.com or contact Parks Associates at info@parksassociates.com, 972.490.1113.