Parks Associates to compare TV Everywhere strategies between Europe and U.S. at CONNECTIONS™ Europe

Connected Home Technology Conference Brings Together Industry Leaders in Amsterdam

Dallas, Texas, (PresseBox) - The eighth-annual CONNECTIONS™ Europe technology conference in Amsterdam next week will feature multiple sessions examining the evolution and implications of TV services, as Parks Associates research shows over 70% of pay-TV households in Western Europe now have access to multiscreen/TV Everywhere services. The global market research firm will host CONNECTIONS™ Europe: Monetization Strategies for the Connected Home November 12-13 at the Mövenpick Hotel. Press registration, including access to event materials, is available online.

"OTT services, cord cutting, and the emergence of TV Everywhere services are developing down different paths in North America and Europe. Current experiments by Netflix and HBO in Europe will likely change the composition of pay TV in both continents," said Stuart Sikes, president, Parks Associates. "Roughly 50% of U.S. pay-TV households who report having TV Everywhere use it monthly, mostly to catch up on TV viewing. Nearly 25% of U.S. broadband households regularly watch video on a mobile phone, while 18% watch video on a tablet. At CONNECTIONS™ Europe, we will compare the two markets and discuss lessons European providers can learn from U.S. experiences."

Parks Associates reports 25% of U.S. pay-TV subscribers have tried watching online video that requires authentication but the viewing process has caused multiple headaches for viewers. Parks Associates will examine the current and future trajectory of these services in Europe at CONNECTIONS™ Europe. Multiple sessions on November 12 are focused on multiscreen services, content discovery, and video apps, featuring companies Ericsson, Ziggo, Com Hem, Cognik, NORIGIN MEDIA, and more.

"Multiscreen Services and TV Anywhere," 13:15, analyzes the challenges and revenue potential in new video services, especially as the costs for content rights escalate and consumer demand changes.

Participants:

Michael Lantz, CEO & Founder, Accedo
François Moreau de Saint Martin, CEO, Viaccess-Orca
Daniel Riddell, VP-Operations, SmartOTT | Wild TV
Lisa Skelton, Head, Marketing, Content Delivery, Ericsson
Bram Tijdhof, Senior Strategy Manager, Ziggo

"Discovery and Personalization for TV Services," 14:45, addresses new technologies that enhance the video experience for the end user and explores strategies for providers and manufacturers to forge a direct line to users and their viewing preferences.

Participants:

Stuart Cleary, Director, Product Marketing, Media, EMEA, Akamai
Olaf Loerz, Director, Product Management, Rovi
Johan Nilsson, Head of Analysis & Competitive Intelligence, Com Hem
Ignacio Rebollo, CEO, SAFEVIEW
Stéphane Reynaud, CEO, Cognik

"TV Apps and the New Customer Experience," 16:15, explores the consumer side of TV apps, the evolution of usage, and whether this sector will ever match app usage on mobile devices.

Participants:

Ajey Anand, Chief Commercial Officer, NORIGIN MEDIA
Thomas Cape, CEO, Capablue
Ralf Jacob, Head, Interactive Business Development, Viacom International Media Networks
Colas Overkott, CEO, VISIWARE
Jan Van Ottele, Co-Founder, ZappoTV, Inc.

CONNECTIONS™ Europe is sponsored by iControl Networks, Amdocs, AT&T, iYogi, PlanetEcosystems, SAFEVIEW, Securitas Direct - Verisure, Sigma Designs, SmartOTT, Sutherland Global Services, AlertMe, Intamac, Linear, Cisco, and INSTEON.

KEYNOTES

Paul Dawes, EVP & GM, iControl Networks
Dick Seger, CEO and President, Securitas Direct - Verisure
Patrice Slupowski, VP, Digital Innovation & Communities, Orange

For more information, visit http://www.connectionseurope.com or contact sales@parksassociates.com, 972-490-1113. Media interviews with speakers are available. Please contact Holly Sprague at hsprague@gmail.com for scheduling info. Follow the conference on Twitter at @CONNECTIONS_EU and #CONNEU13.

About CONNECTIONS™ Europe

The eighth-annual CONNECTIONS™ Europe, hosted by international market research firm Parks Associates, offers insights and high-level analysis on global consumer trends and the emerging business models, technologies, and services for the connected home.

The executive summit features expert research from Parks Associates and in-depth discussions and recommendations from industry experts focusing on access and entertainment and home management. The event addresses strategies, recommendations, and competitive analysis for manufacturers, operators, advertisers and others focused on revenue growth and partnership opportunities for the connected home.

For information about CONNECTIONS™ Europe, contact sales@parksassociates.com or call 972-490-1113. For information on speaking, sponsoring, or attending, please visit http://www.connectionseurope.com.

Parks Associates

Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company's expertise includes digital media and platforms, entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security.

Each year, Parks Associates hosts industry webcasts, the CONNECTIONS™ Conference Series, and Smart Energy Summit: Engaging the Consumer.

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