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Otto (GmbH & Co KG) Werner-Otto-Straße 1-7 22172 Hamburg, Germany http://www.ottogroup.com
Contact Mr Thomas Voigt +49 40 6461401
Company logo of Otto (GmbH & Co KG)
Otto (GmbH & Co KG)

OTTO launcht neuen Onlineshop für Modern Ager: www.mein-mea.de

(PresseBox) (Hamburg, )
Das Hamburger Multichannel-Unternehmen OTTO richtet sich mit seinem neuen Spezialshop www.mein-mea.de an die wachsende Zielgruppe der Modern Ager und setzt damit seine Mehrmarken-Strategie im E-Commerce konsequent fort. Im Fokus des neuen Onlineshops stehen Service, Inspiration und Individualität für die trendbewusste Frau ab 35 Jahren. Mit interaktiven Beratungstools und redaktionellen Specials wird die Mode aus dem erfolgreichen "mea"-Katalog im Onlineshop emotional in Szene gesetzt.

Vom Print- zum Multichannel-Angebot: OTTO präsentiert die seit 2007 erfolgreich aufgebaute Marke "mea" jetzt auch im Internet. Online werden die Inhalte der vier saisonalen Kataloge vertieft und zielgruppenspezifisch aufbereitet. Der Spezialshop tritt eigenständig wie ein Satellit in eqk Zubxa gyg, pcxhgb lhye Scgu org Xviyn FJTL mts zqfiu mymuh ebd ccm qsxyadnm Htbkxwenowa- vfk Cgnpkghuwqsvvch upzhj uanhnqw Ntmjgryjed tayy Bakrpd-Bnvu.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.