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Oticon GmbH Hellgrundweg 101 22525 Hamburg, Germany http://www.oticon.de
Contact Ms Anke Otte +49 40 84888434
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Oticon GmbH

Oticon startet neue Kampagne für HörWertig-Initiative

Dänischer Hörgerätehersteller gewinnt erneut Hannelore Elsner / Oticon Nera ab sofort für die Mittelklasse verfügbar

(PresseBox) (Hamburg, )
Der dänische Hörgerätehersteller Oticon startet zum Herbst diesen Jahres die "HörWertig-Initiative", um die Öffentlichkeit für den Wert des guten Hörens zu sensibilisieren. Diese wird im Rahmen einer Kampagne mit POS-Designs, Anzeigen, Bestandskundenmailings und einem Videospot beworben.

Als Oticon-Botschafterin konnte erneut die Schauspielerin Hannelore Elsner gewonnen werden. Mit ihrer Teilnahme motiviert sie jetzt Menschen aller Altersklassen dazu, ihr Gehör zu überprüfen und eine individuelle Hörberatung durchzuführen.

Entwickelt wurde der Look der Kampagne von den Kreativen der Hamburger 2 do Werbeagentur, das Motiv mit Hannelore Elsner fotografierte Boris Breuer.

Für Hannelore Elsner gehören Bild, Ton und Erlebbarkeit des Hörens eng zusammen:

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.