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Nokia to acquire Motally
Optimized developer and publisher product offerings through mobile analytics functionality
"The acquisition underpins Nokia's drive to deliver inapplication and mobile web browsing analytics to Ovi's growing, global ecosystem of developers and publishers, enabling partners to better connect with their customers and optimize and monetize their offering", said Marco Argenti, Vice President, Media, Nokia.
Motally currently employs a team of eight people.
The transaction is subject to customary closing conditions and is expected to close during the third quarter of 2010.
Motally Inc. was founded in 2008 in San Francisco and has patentpending technology to ensure accurate data collection and analytic reporting for publishers' mobile sites.
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