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NetNames GmbH Landshuter Allee 12-14 80637 München, Germany http://www.netnames.com/
Contact Mr Erik Biewendt +49 40 89966614
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NetNames GmbH

Anteil an Fälschungen am weltweiten Handel steigt weiter

NetNames: Hersteller unterschiedlichster Größe und Produkte unter Druck / Betrüger profitieren von fehlenden effizienten Markenschutz-Strategien

(PresseBox) (München, )
Fälschungen nehmen immer mehr Raum im globalen Handel ein. Das zeigt der aktuelle Bericht der OECD und der EU-Abteilung für geistiges Eigentum(1) im Vorgriff zum weltweiten "Intellectual Property Day" am 24. April 2016. Heute sind mindestens 2,5 Prozent aller Einfuhren weltweit gefälscht und damit 0,6 Prozent mehr als noch 2008. In Europa werden sogar schon fünf Prozent der importierten Waren von Produktpiraten auf den Weg gebracht. Laut Online-Markenschützer NetNames wächst die Bedrohung auch bei kleineren Anbietern sowie Herstellern von bisher nicht oder selten gefälschten Produktarten. Auch sie sollten sich fragen, wie sie ihr geistiges Eigentum, ihren Ruf und die Verbraucher uzsctdf ianxjzpl ivqlpytl graphz.

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