Nepa strengthens presence in Asia Pacific with Singapore office

Fast growing market research and analytical company Nepa opens Singapore office to cater to all markets in Asia Pacific

(PresseBox) ( Düsseldorf, )
More than half of the world's consumers live in the Asia Pacific region and that percentage is growing rapidly. Companies aiming to tap into this huge potential have an ever increasing need for consumer insights based on sophisticated analytics and high quality data. Following the successful ventures in the two largest Asian markets, India and China, Nepa is now fulfilling its strategy of offering its appreciated services across Asia Pacific. The new expansion is headed from Singapore by Mats Isenberg who comes directly from Nepa India which he established and has managed since 2009.

Nepa now offers innovative, actionable and cost effective analytical services to media owners, consultants and advertisers in the whole region. Multi-market solutions will be managed via Singapore while market specific projects will be managed by local teams in the largest and most challenging markets of India and China.

"I am really excited to have such an experienced and knowledgeable individual in Mats heading Nepa's further expansion in Asia. Having established Nepa's business in India, Mats has shown an exceptional ability to understand complex markets and adopt our solutions to match the needs of local clients as well as multinationals."
- P-O Westerlund, Executive Vice President, Head of International Operations, Nepa

The combination of advanced analytical insight teams and cost efficient production units across the region secures Nepa's position at the forefront of the market research industry developing and delivering innovative solutions.

"Working out of the hub Singapore poses a tremendous opportunity since we will get full leverage of our key benefits such as speed, accuracy and comparability delivering multi market insights to regional headquarters."
- Mats Isenberg, Managing Director Nepa Asia Pacific

Nepa's APAC office is situated on 100 Cecil Street in Central Business District which is the core of financial and commercial activity in Singapore.
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