NEPA builds a consumer panel for Evening Standard

Düsseldorf, (PresseBox) - ESI Media, the commercial team for the London Evening Standard, Independent Print Limited and the new London Live TV channel have chosen Nepa as a partner for building a consumer panel.

The panel, called LondonViews, was launched on Tuesday 3rd with editorial in the London Evening Standard and standard.co.uk. The panel will act as a general barometer of Londoners' attitudes and will be a research platform for new initiatives in the Standard, and for planning the new TV channel London Live, the first 24-hour, seven-days-a-week general entertainment channel for London.

If you live or work in London and wish to join the panel, please go to LondonViews.org and sign up.

"It is a very exciting assignment for Nepa since it is does not only include building a panel for one of the largest publishers in the UK, but also being a part of ESI's launch of a completely new TV channel," says Olle Råghall, R&D Media & Entertainment at Nepa.

Nepa

Nepa is a creative company that provides innovative market research solutions globally. We strive to deliver insights from different perspectives and we focus on providing actionable results. Our ambition is to enable our customers to make better business decisions, and we do this by being committed to innovation, cost-efficiency and customer insight across our whole portfolio.

Nepa, headquartered in Stockholm, Sweden, builds research platforms in over 40 markets now. In the last three years we have opened new offices in London, Mumbai, Shanghai, Dusseldorf and Helsinki as part of our rapid expansion drive. We provide media owners, consultants and global advertisers with the insight they need to make the decisions necessary to reach success. Nepa - Innovator in Marketing Research. www.nepaglobal.com

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