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MySQL GmbH Radlkoferstr. 2 81373 München, Germany http://www.mysql.de
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MySQL GmbH

BlueLithium Selects MySQL & Infobright for Analytic Data Warehouse

Open Source Database Vendor Moves to Make Data Warehouses Easier and More Affordable Through Expanded Industry Partnerships

(PresseBox) (München, )
MySQL AB, the developer of the world's most popular open source database, today announced that BlueLithium, a leading online marketing company, is implementing a business-critical data warehouse application built upon MySQL and the BrightHouse database engine from Infobright Inc. MySQL AB and Infobright, a MySQL Certified Storage Engine partner, are expanding their relationship to jointly offer customers analytic data warehousing solutions. BlueLithium, one of the top five US online advertising networks, uses data from 145 million consumers worldwide, combined with sophisticated analytics and advanced targeting technologies to create value for both marketers and publishers.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.