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MÜCKE ROTH & COMPANY GmbH Theresienhöhe 12 80339 München, Germany https://www.muecke-roth.de
Contact Ms Bianca Frömer +49 89 461399135
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MÜCKE ROTH & COMPANY GmbH

Social Commerce - Die zukünftige Erlösquelle im web

Die Monetarisierung des sozialen Netzwerke wird den E-Commerce nachhaltig verändern

(PresseBox) (München, )
Anteile von Facebook, StudiVZ und andere soziale Netzwerke wurden zu astronomischen Summen veräußert, in der Hoffnung auf hohe Gewinne. Bis heute blieben die meisten Sozialen Netzwerke aber unprofitabel und die Investoren drängen darauf, die Nutzerbasis zu monetarisieren.
Gleichzeitig beginnen etablierte Online-Shops mit der Integration von sozialen Elementen in ihre Sites. Fazit: Der E-Commerce wird sozial und Communities kommerziell.
Die Unternehmensberatung Mücke, Sturm & Company hat in ihrer aktuellen Untersuchung die Erfolgsfaktoren der "sozialen Kommerzialisierung" festgestellt und Umsatzchancen errechnet. "Bis 2014 könnten die Einnahmen der sozialen Netzwerke in Deutschland auf 2,22 Milliarden Euro steigen.
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.