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MOONDA Katernberger Str. 54 42115 Wuppertal, Germany http://www.moonda.de
Contact Ms Silke Vogel +49 202 38907165
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MOONDA

Neue Studie: Deutscher Vertrieb hat Nachholbedarf bei digitaler Kommunikation

(PresseBox) (Wuppertal/Bordeaux, )
Eine Expertenanalyse der Vertriebskommunikation von Automobil, Hotellerie, Küchenherstellern und Versicherungen zeigt dringenden Handlungsbedarf für den deutschen Vertrieb.

Das Distribution Knowledge Center (DKC) der Agentur MOONDA hat erstmalig fast 70 Händler-Webseiten aus vier Branchen unter die Lupe genommen. Untersucht wurden Angebote, bei denen die Markenunternehmen Ihren Vertriebspartnern eine Webpräsenz zentral zur Verfügung stellen. Die Analyse deckt starken Nachholbedarf bei Mobil-Marketing und Social Web im Vertrieb auf. Selbst in der Automobilbranche, die sonst als Vorzeigemodell gilt, schneiden die Händler-Webseiten schlecht ab. Hinkt unser Vertrieb seiner Zeit hinterher?

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.