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M+M Management + Marketing Consulting GmbH Holländische Str. 198 34121 Kassel, Germany http://www.m-plus-m.de
Contact Fritz Lechelt +49 561 7097910
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M+M Management + Marketing Consulting GmbH

M+M Versichertenbarometer 2008: Kundenzufriedenheit und Kundenbindung im Urteil der Versicherten

(PresseBox) (Kassel, )
Auch in 2007 gab es einige Veränderungen für die Versicherten der gesetzlichen und privaten Krankenversicherungen. So stiegen die Beiträge der meisten gesetzlichen Krankenkassen und seit März 2007 trat die neue Gesundheitsreform in Kraft, die den Kassen veränderte Gestaltungsmöglichkeiten geben.

Wie hat sich dies alles auf die Zufriedenheit und Bindung der Versicherten ausgewirkt? Um eine Antwort darauf zu geben, geht im Januar 2008 erneut unsere repräsentative, bundesweite Versichertenbefragung ins Feld.

Wieder werden im Rahmen eines Gemeinschaftsprojektes der Forschungsgruppe Management + Marketing in Kassel, der TU Dresden und der USUMA GmbH in Berlin über 1.000 gesetzlich und privat versicherte Bundesbürger im Cdhjo ws 40 Nmapwg ahwrptbplnf n.z. rcz Oqxqvdtufrgxp czy Krqfgol lje hadsx Hjjfwadomjdq/-jcjrsgdysfvh hlzcaub.
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.