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metaio and Universal Pictures Amp Up the Suspense with The Thing Mobile App

Android & iOS users may battle the shape-shifting creature with flamethrowers in a virtual 360° environment and "infect" themselves using augmented reality app

(PresseBox) (San Francisco, )
metaio has teamed with Universal Pictures to create a first-of-its-kind virtual and Augmented Reality mobile app to promote the thriller The Thing, in theaters October 14. The free app features a 360° flamethrower game in which players must use their weapons to survive attacks from invasive creatures that come at them from all sides. Players may also "Infect" themselves, which uses facial recognition elements to show what it looks like when invaded by The Thing! Users may then upload the photos and share the horrific results with their friends.

In the flamethrower game, players assume the role of one of
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.