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Capespan director to map India opportunity
India's fresh produce suppliers have never had a better range of market options than they enjoy today. They are seeing renewed interest from established export destinations, the rise of emerging markets in the east and the growth of domestic demand. But how can growers and marketers make the most of the situation?
On hand to answer that question for the country's table grape industry at Fresh Produce India will be Geoff Green, group procurement and new business development director of major global fresh produce marketer Capespan. India's premier fresh fruit and vegetable conference, which is organised by Asiafruit in association with The SCS Group, takes place on 24-26 April in Pune, the rapidly growing metropolis east of Mumbai, at the centrally-located Hyatt Regency Hotel.
With plans to source around 500 containers of table grapes from India this season, Capespan is one of the largest players in the business. Addressing the session 'New market opportunities for India's suppliers', Green will discuss the group's position in India and the work it has been doing with leading table grape exporter Mahindra and other suppliers to explore as many market opportunities as possible. Green's new role as Capespan's group procurement and new business director has been key to this process of expanding the global customer network for Indian suppliers.
Green believes Indian table grape exporters must develop new markets in order to expand and avoid the pitfalls of oversupplying any one market. He'll look at the lessons from other exporting countries including South Africa, Chile and Peru in building a range of markets and outline what India must do to achieve those goals.
"I'll analyse what's needed to build a successful multi-market export industry that can sustain supply for a long period and maximise product diversity, packaging options and logistical services to export consistent high-quality products that are preferred by customers," he said.
Joining Green on the panel of speakers will be Azhar Tambuwala of Sahyadri Farmers Producer Co. Formerly known as VVS, which is led by Vilas Shinde, a grape grower from the main production region of Nashik, Sahyadri Farmers Producer Co is making major new investments in the business, including the construction of what it expects to become the largest fresh fruit packhouse in India. The company is also seeking to develop new support services and structures for Indian growers ultimately aimed at improving their incomes and livelihoods, and Tambuwala will outline its vision.
Network at Fresh Produce India Expo
As ever, Fresh Produce India offers first-rate networking opportunities, which kicks off with a Welcome Reception on the evening of Thursday 24 April and continue with hour-long networking breaks throughout the conference and a Drinks Reception on the evening of Friday 25 April after the conference finishes.
Fresh Produce India brings together around 250 key decision makers from throughout the domestic and international fresh produce business, and from every step of the value chain, providing a unique forum for networking and exchanging a wealth of new ideas and information.
Networking breaks and functions take place within Fresh Produce India Expo, which features exhibitors showcasing a wide range of products and services from throughout the supply chain and across the world.
Study tour programme
A delegate study tour programme on 26 April offers further opportunities to network and develop contacts as well as providing first-hand insights into the local market.
Delegates can choose from various options. The Market Track visits Pune's bustling wholesale market following by a selection of leading retail stores in the city. The Production Track features a guided tour of a cutting-edge table grape operation in the region, while the Technical Track takes delegates to a pioneering technical facility providing innovative services to Indian producers.
Go to the online ticket shop and book your place now to attend Fresh Produce India. You'll make up to 40 per cent savings by choosing the super early bird fee.
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