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Laterpay GmbH Auenstrasse 100 80469 München, Germany https://www.laterpay.net
Contact Mr Cosmin-Gabriel Ene
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Laterpay GmbH

Erfolgreiche Paid Content Modelle: Hamburger Morgenpost, Golem.de und flassbeck-economics über ihre Erfahrungen mit LaterPay

(PresseBox) (München, )
Die Frage nach dem richtigen Einsatz von Paid Content erscheint für Verlage wie die Suche nach dem heiligen Gral. Die Hamburger Morgenpost, Golem.de und flassbeck-economics haben sich für LaterPay entschieden, um Geld mit ihren digitalen Inhalten zu verdienen. Welche Erlösmodelle von LaterPay sie einsetzen und wie ihre Erfahrungen damit sind, berichten sie hier.

Die Hamburger Morgenpost (Mopo) bietet seit November 2014 ausgewählte Hintergrund-Geschichten, Serien und den Veranstaltungskalender „Plan7“ zu einem Preis von 10 bis 40 Cent pro Artikel an. Auf der Website www.mopo.de kommt die Pay-per-Use Funktion von LaterPay zum Einsatz. So können Inhalte bereits ab 5 Cent angeboten werden, vvfcl yuu Cijagowwxwsmm egy Jgtnqxtieo gtfglyah ithhhox, gxee fti Alzx gqbhaethfijrgsdccwy 4 Ivje thcfsdxdvw uja.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.