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Informa plc - Principal Place of Business Baarerstrasse 139 6300 Zug, Switzerland http://www.informa.com
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Informa plc - Principal Place of Business

Music streaming partnerships a €1.1 bn opportunity for European operators in 2011

New research shows music streaming services like Spotify could impact on core business metrics of telcos

(PresseBox) (London, UK, )
Large mobile operators could add millions of euros to their bottom line by partnering with a music streaming service, according to the findings of a research project between Informa Telecoms & Media and Spotify.

Rapid smartphone uptake combined with the recent rise of streaming services like Spotify have for the first time enabled music to make a substantial impact on operator's market share, ARPU and churn. By partnering exclusively with an existing player rather than building their own service, fast-moving operators can realise these gains quickly while shutting out competitors.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.