Holland & Crosby Announces the first installation of an Inca Onset Printer in North America

Company promotes the revolutionary large format UV digital flatbed printer as the 'mechanism' to deliver quality, speed and affordable pricing

Cambridge, (PresseBox) - Holland & Crosby, a Mississauga-based expert in point of sale marketing materials, has installed the first Inca Digital Onset printer in North America, sold by Fujifilm Sericol, Inca's long term worldwide distribution partner.

Holland & Crosby Limited was formed in 1997 with the merger of Holland & Neil Limited and J.W. Crosby Advertising-two of the most reputable names in Point of Sale marketing materials. As technology has changed, the company continues to provide the most innovative solutions to retailers, manufacturers and event marketers. Their investment in the latest state-of-the-art digital printing equipment has provided even greater internal process control on projects, and more cost effective products and services. With 33,000 square feet of office and production space, Holland & Crosby delivers exceptional results for clients who represent some of the most successful companies in the marketplace.

Last year, Inca introduced the Onset, a revolutionary large format UV digital flatbed printer. Handling print sizes up to 10.5x 5 ft (3.2 x 1.5m) at speeds of up to 5,382 sq ft /hr (500 sq m/hr), the automated Inca Onset delivers an exceptional 100+ full bed sheets (or 300 3' x 5' posters) an hour. Edge-to-edge printing allows images to be printed to bleed on substrates up to 10 mm thick and up to 10 kg at full speed, providing enormous versatility in terms of what can be printed as well as the ability to proof a job on the material on which it will finally be produced. For all its sophistication, the Inca Onset is extremely easy to operate by one operator, with a nominal 20-minute set up time at the start of each day.

According to Holland & Crosby, the advantages of the Onset are clear. The company's promotional materials focus on quality, service and price-and the ability to deliver on all three. "The quality we have seen from the Onset is exceptional. Materials created on the Onset will have tremendous impact in retail environments," comments August Petrolo, Holland & Crosby's Marketing Director. Fujifilm Sericol's Uvijet UV digital inks for Inca Onset ensure exceptional density to create vibrant, durable, light-fast colors and, for the first time, the system can offer either a satin or gloss finish. "When shown the samples, customers are commenting that the full-color digital printing is striking. They are particularly impressed with the quality of the gloss settings," adds Petrolo.

The Onset enhances Holland & Crosby's ability to provide much higher service levels, well beyond the current industry standards. For a marketer who needs materials fast, there is very little preparation time to print, because the process is digital. Depending upon print run size and Holland & Crosby's workload, 5' x 10' posters that are ordered one day can be delivered the next and because it is digital, there is the ability to customize each sign, one by one. This technology will be very helpful to a large retailer, for example, who wants different messages depending upon location or region.

Additionally, because the Onset can be operated by only one person and is much faster than current digital flatbed printers, there are considerable cost efficiencies. "Now, retailers have the benefit of ordering higher quality materials with even faster delivery times, cost-effectively. It gives them the opportunity to extend their campaigns by adding another project to their marketing plans without increasing their initial budgets," explains Petrolo.

"Holland & Crosby is already receiving considerable interest from retailers and ad agencies. We believe that a printer who can handle emergency orders almost overnight, with exceptional quality, the ability to customize, and extremely competitive pricing has a tremendous advantage in the marketplace," says Scott Crosby, Holland & Crosby equity partner.

Holland & Crosby is already taking orders for work on the Onset printer. Companies interested can call August Petrolo at (905) 625-1323 X225, or send an email message to august@hollandandcrosby.com

About Holland and Crosby
Holland & Crosby Limited was established in 1932 by R.J. Holland Sr. Originally named Holland & Neil, the company quickly became the premier screen printing shop in Canada, with a reputation for excellence in quality, integrity and innovation. In 1965, Jack Crosby, a former employee of Holland & Neil, started his own company, J.W. Crosby Advertising, offering a complete range of services from Point of Sale marketing and design through to finished production and delivery. These two companies operated for many years as competitors, sharing ideas and supporting each other on larger projects. In January 1997, they finally merged under one roof as Holland & Crosby Limited. Between the two companies there is more than 95 years of experience.

As technology has changed, Holland & Crosby continues to provide the most innovative POS and Promotion solutions to retailers, manufacturers and event marketers-clients who represent some of the most successful companies in the marketplace. The company's investment in the latest state-of-the-art digital printing equipment has given them even greater internal process control on all projects, ultimately providing more cost effective products and services. Holland & Crosby has the expertise and knowledge necessary to create, produce and fulfill retail based promotional and event signage programs that deliver extraordinary results. For more information, please visit www.hollandandcrosby.com.

About Fujifilm Sericol
Fujifilm Sericol is focused on the formulation, development, manufacture and supply of innovative inkjet inks for the rapidly developing digital printing industry. A leader in the development of UV inks, Fujifilm Sericol's "More than Ink…Solutions" is a commitment to provide its customers with the latest in optimized and fully integrated digital equipment and ink solutions, comprehensive technical support and training and business consulting programs. For more information, please visit www.fujifilmsericol.com.

Inca Digital Printers Limited

Inca Digital is one of the world's leading manufacturers of inkjet printing technology, today employing more than 160 people at its HQ in Cambridge, England. Highly innovative, the company developed the world's first large format flatbed inkjet printer in 2000 and is known for its market-leading Eagle, Spyder, and Columbia and high-speed Columbia Turbo printers. The world's fastest flat-bed printer, the Inca Onset, was launched in 2007. www.incadigital.com

As well as revolutionising the printing and packaging industry, inkjet technology has immense potential for cost effective product decoration for a wide range of applications, such as ceramic tiles, interior decorating, architecture, automotive, furniture design, sports equipment, etc. See some of these high impact industrial applications in more detail on www.whynotinkjet.com

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