Press release BoxID: 558795 (IceWarp, Inc)
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IceWarp Completes First Stage of Training and Education for Axoft Partner Ecosystem

Global messaging and collaboration solutions provider introduces its products to sales executives and partners in Moscow and St.Petersburg

(PresseBox) (Springfield, VA/Moscow, Russia, ) IceWarp, the global messaging and collaborations solutions provider, announced today that it has completed the first stage of sales force training and education for Axoft- its exclusive partner in Russia. In a series of events in Moscow and St.Petersburg, IceWarp's top executives introduced company's advanced messaging and collaboration solutions that have become the most viable alternative to the mainstream e-mail platforms.

Axoft, a leading distributor of wide range of software on Russian and CIS countries' markets, became IceWarp's exclusive partner in Russia earlier this year. While IceWarp already had presence in the Russian markets (its customers include such well-known companies as AVTOTOR and government organizations such as Russian Space Agency), the alliance is poised to significantly increase its market share in the region.

"We were absolutely thrilled by the level of excitement with products," says Ladislav Goc, IceWarp President. "There is obviously a huge market niche and demand that other messaging providers cannot meet, at least now. We already see significant sales growth and are confident that IceWarp solutions would be extremely profitable for Axoft partners. For a simple reason: they are a perfect match for the messaging needs of organizations who are tired of having no alternative."

Axoft considers IceWarp solutions as a profitable addition to the company's impressive product portfolio that would allow it to fill important market niches, especially in the SMB and education segments.

"IceWarp offers solutions, highly popular in the United States market, are a good alternative to expensive corporate systems," says Vyacheslav Barhatov, Head of Sales Department of Axoft. "Currently, the vendor sees growth perspectives in the Russian market. Axoft, IceWarp's exclusive distributor in Russia, is actively promoting the vendor through its partner network. To this end, we arrange educational seminars and webinars for our partners and organize conferences."

"Within the framework of these events, we pay special attention to explaining the IceWarp advantages and upgrading the technology skills of our partners," continues Mr. Barhatov.

"It is encouraging that IceWarp is enthusiastically supporting all our activities. For example, IceWarp President Ladislav Goc participated in the Axoft regional conference held in St. Petersburg, Russia this autumn. I'm confident that our joint efforts to promote IceWarp products will certainly be successful and will contribute to the growth of the vendor's Russian market share."

Already recognized as a leading email solutions provider and a viable Microsoft Exchange alternative, IceWarp (formerly Merak Mail Server) is deployed in more than 20,000 organizations and supports over 50 million users worldwide. The company disrupts the messaging category by delivering all email, mobile synchronization, SMS, chat, voice and video capabilities in one integrated, extremely secure and easy-to-deploy solution. Its customers include such market leaders as Marriott International, Inc., Verizon Communications, Inc., Russian Space Agency, as well as small to midsized firms.

The company is also offering LiveWebAssist, a multilingual business chat that allows companies to better monetize website traffic by interacting live with website visitors, from any location, through any device - desktop, laptop, smartphone or tablet.

For more information, please visit IceWarp ( or follow us on Twitter (@icewarp).

At present Axoft is a leading distributor of wide range of software on Russian and CIS countries' markets. It is a supplier and distributor of more than 1000 software manufacturers such as Microsoft, Oracle, Symantec, McAfee, Trend Micro, GFI, Borland, Red Hat, Computer Associates, Novell, Adobe, Quark, Corel, ABBYY, Kaspersky Lab, PROMT and others. Our partner network consists of more than 6000 companies - System Integrators (SI), Independent Solution Vendors (ISV), Value Added Resellers (VAR), OEM Builders, IT Consulting companies, e-Marketplaces, e-Media, Cellular & Book-selling Retail Networks, as well as other organizations related in some way with software sales. Axoft has its offices in more than 30 cities of Russia, CIS countries, Turkey and Mongolia.

IceWarp, Inc

IceWarp is an emerging provider of comprehensive messaging solutions for every business class, size and niche. Building upon a decade of enterprise e-mail platforms experience, IceWarp offers organizations an all-in-one highly secure solution that enables their mobile workforce to communicate through any platform, be it e-mail, mobile synchronization, chat, SMS, voice or video. The highly scalable product can easily be used by organizations of all sizes, from SMBs to large corporations, delivering ease of deployment, exceptional reliability and scalability. IceWarp's solutions are available in over 40 countries through a comprehensive network of distributors.