Eperium becomes Value Added Reseller of Heiler Software for Benelux

(PresseBox) ( Muiden/Stuttgart, )
E-Commerce Specialist Eperium and Heiler, a leader in product information management software (PIM), are going to support B2B and retail businesses with the growth of their ecommerce activities. Eperium and Heiler focus in their strategic partnership on the Benelux.

Content in place for the next step in ecommerce Gertjan Schaefers, Director Eperium, sees the partnership with Heiler as a important addition to their ecommerce portfolio. "Companies must have their content and product data in place to make their next step in ecommerce. Companies need a 360degree view of their product data. Following the motto

"Integrate - Manage - Sell", PIM begins with the integration of supplier data, takes in corporate data management and ends with multichannel commerce. Heiler's solution helps to fasten up time to market in ecommerce channels.

Heiler wants to conquer the PIM market in Benelux Heiler is serious about gaining ground on the Benelux ecommerce market. " Since Eperium is one of the biggest players in this market. We are convinced that together we can support retailers with their ecommerce to the fullest with our solutions", says Frank Schmidt, Member of the Board of Directors at Heiler Software.

White paper with interesting results

Heiler and Eperium published the white paper 'Where do customers shop online" which addresses the benefits of perfect content and data integration in ecommerce. It shows that transparency in the acquisition process is not only customerfriendly but also turns new customers into loyal customers. It also appears that customers receive purchases incentives through an incredible amount of channels. Pushing content through SEO and SEM is important, but appearing on the right sites / marketplaces is just as important. Shop owners must realize that ecommerce strategies change constantly and that they have to adapt to it.
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