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MPG gewinnt den Mediaetat von Clarks

(PresseBox) (Frankfurt am Main, )
Die Media Planning Group hat sich im internationalen Pitch um Clarks durchgesetzt. Clarks ist die weltweit größte Schuhmarke außerhalb des Sportschuh-Lifestyle-Segments.

MPG konnte sich in dem globalen Pitch gegen den Etathalter Universal McCann, OMD und Zenith Optimedia durchsetzen und übernimmt für Clarks Mediaplanung und Mediaaeinkauf. Der globale Etat beläuft sich auf über 20 Millionen Euro.

Mit Clarks konnte MPG in Deutschland bereits Neukunde Nummer 15 in 2009 gewinnen. Nach jeweils über 25 Neukunden in 2007 und 2008 bleibt MPG damit weiter auf Erfolgskurs und baut seine Kompetenz im Bereich Mode weiter aus.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.