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Press release Box-ID: 868906

Hasselblad Vertriebsgesellschaft m.b.H. An der Strusbek 32 22926 Ahrensburg, Germany http://www.hasselblad.de
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Hasselblad Vertriebsgesellschaft m.b.H.

Maximizing your creative options with the X1D-50c

(PresseBox) (Ahrensburg, )
Hasselblad is excited to announce the release of updated firmware for the X1D-50c. The 1.17.2 firmware adds two important improvements to keep the ground-breaking camera ahead of the curve.

Hasselblad’s passion for development and evolution enables it to constantly progress and perfect the cameras for Hasselblad users. The new firmware includes the ability to resize autofocus points and an electronic shutter function. X1D users can now select three focal point options: 35, 63, or 117. This updated feature allows for an even more accurate and precise selection of the photographers’ subject focus point. By simply holding down the AF/MF button and pressing the display button, users can cycle through the size options and easily reset to centre.

The electronic shutter allows for shutter speeds up to 1/10,000s and is silent with zero vibration. The new features will enable users to take high-quality images in situations that may have previously been challenging such as when silence is needed during a live performance or when working in low light conditions.

Hasselblad is continuing to perfect the auto focus feature which is currently under development with the new and now available XH lens adapter. By the end of 2017, the XH lens adapter will gradually start to support auto focus when using H-lenses with the X1D-50c.

It is Hasselblad’s aim to support the needs of all photographers. Whilst we always endeavour to provide the best imaging solutions possible, we also believe creativity should not be limited and great results may come from the use of hardware outside our system. It is for this reason we will continually seek to grow compatibility - with both the electronic shutter and opening of our mount specification to third parties.
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The publisher indicated in each case is solely responsible for the press releases above, the event or job offer displayed, and the image and sound material used (see company info when clicking on image/message title or company info right column). As a rule, the publisher is also the author of the press releases and the attached image, sound and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.