GMG launches matte OBA proofing media

GMG ProofMedia studio OBA matte 150 is best choice for proofing uncoated production papers and FOGRA52 printing condition

Tübingen, Germany, (PresseBox) - GMG, a leading developer of high-end color management and proofing solutions, announces the launch of GMG ProofMedia studio OBA matte 150. This is GMG’s first matte surface proofing media containing high Optical Brightening Agents (OBAs). It has been developed for highly accurate proofing and the closest visual match of commonly used uncoated production papers.

In the past, it was problematic for design agencies, pre-press and print companies to deliver a visual match between proofs and prints, even with good colorimetric measurement, as matte proofing media contains no or too little fluorescence. This issue can be solved with GMG’s new high OBA contained matte 150 media. Featuring fluorescent levels comparable to popular production papers, proofs printed on GMG ProofMedia studio OBA matte 150 deliver good visual matches to final production. This includes the FOGRA52 printing condition.

GMG studio OBA matte 150 not only contains high OBA, but also has a higher brightness level. As a result, OBA matte 150 provides a larger color gamut in highlight areas compared to many other proof media.

The main features of GMG ProofMedia studio OBA matte 150 are:

the surface and color characteristics make it possible to achieve a visual match between proofs and prints for popular uncoated production papers
the FOGRA52 printing condition can be simulated perfectly
the paper tint of L* 97; a* 2,5; b* -10 provides a larger color gamut in highlight areas compared to most proof media
it is recyclable
it is available in 17, 24, 42 and 44-inch widths

GMG GmbH & Co. KG

GMG is a leading developer and supplier of high-end color management software solutions, founded in 1984 and located in Tubingen, Germany. With more than 30 years of experience in the graphic arts industry, the GMG brand is synonymous with a guarantee for high-quality solutions for everything to do with color. GMG's goal is to provide complete solutions for standardizing and simplifying the color management workflow in order to achieve consistent colors on all media types and with any printing technology. Today, more than 11,000 systems are in use among customers around the globe. These span a wide range of industries and application areas including advertising agencies; prepress houses; offset, flexo, packaging, digital, wide format and gravure printers. GMG is represented by branches and authorized dealers the world over.

© 2016 GMG GmbH & Co. KG. The GMG product names mentioned in this document are trademarks or service marks of GMG GmbH & Co. KG and may be registered in certain jurisdictions. Other company, brand, product and service names are for identification purposes only and may be trademarks or registered trademarks of their respective holders. Data is subject to change without notice.

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