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Gartner Says Retailers Must Use Algorithms for Competitive Advantage

Analysts Discuss How Retailers Can Grow Revenue and Save Costs With Algorithmic Retail at Gartner Symposium/ITxpo 2016 on the Gold Coast, Australia, 24-27 October

(PresseBox) (Gold Coast, Australia, )
In the new digital economy, retailers can best gain competitive advantage through the application of algorithms that reduce costs and grow top-line revenue, according to Gartner, Inc.

Speaking at Gartner Symposium/ITxpo in Australia today, Kelsie Marian, principal research analyst at Gartner, said examples of algorithmic retail in action are emerging and yielding results for aggressive retailers.

"Retailers are some of the original data hoarders, using years of store-level sales data for demand planning since the mid-1980s, but what we see today is vastly different," said Ms Marian.

"Data is ubiquitous in the new retail environment, and retailers will survive only
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