According to Gartner's 2017 CEO survey,* 42 per cent of CEOs are now taking a digital-first approach to business change or taking digital to the core of their enterprise model. To fund digital initiatives, CEOs indicate that the largest bulk of money comes from self-funding, rather than existing budgets, as they see the primary purpose of digital initiatives to win revenue rather than to save costs.
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15-07 Uaysicdr, Pjr, Kzjxr