Freescale launches comprehensive multimedia development platform for advanced consumer and general embedded devices

Packed with powerful enablement technologies, Freescale's i.MX Product Development Kit supports Microsoft's Windows® Embedded CE 5.0, Windows Embedded CE 6.0 and Linux® operating systems

ORLANDO, Fla., (PresseBox) - Mobile, portable and other embedded device developers can significantly shorten development cycles for multimedia applications by utilizing the i.MX Product Development Kit (PDK) from Freescale Semiconductor. This three-stack hardware system includes a board support package (BSP) and robust, product-ready software that enable engineers to quickly create multimedia devices for consumer, automotive, industrial and general embedded markets. The PDK is initially available for the widely-adopted i.MX31 multimedia applications processor.

The PDK's integrated modular design is engineered to enable a more efficient development process - a critical benefit for accelerating hardware and software integration. The PDK simplifies development with three separate, reusable modules that work together for streamlined software creation. The i.MX31 PDK features:

- A CPU module: a single board computer containing the i.MX31 processor based on the powerful ARM-1136(TM) core, memories, and Freescale's MC14783 power management IC.
- A Personality module: a peripherals board that manages advanced end-product functionality such as touchscreen capabilities, accelerometers and wireless connectivity technologies such as Bluetooth and WiFi.
- A Debug module: a common interface board for all existing and future PDKs, the module contains the functions necessary for software and applications development, including serial, Ethernet, and JTAG interface.

The i.MX31 PDK includes an optimized Windows Embedded CE or Linux BSP, multimedia framework, demo applications, and wireless connectivity protocol stacks -- all backed by the company's renowned engineering technical support team. It also incorporates many of Freescale's key technologies including the MMA7455L 3-axis digital accelerometer, which provides motion detection that recognizes natural human movement. Some examples in small portable electronics include gesture recognition, tilt to scroll in all directions, or silencing a phone by tapping it.

Freescale's industry-leading MC13783 power management IC is also utilized in the PDK, allowing multimedia products to offer robust features with low power consumption. The MC13783 offers an abundance of different power saving modes, giving the system developer the ability to make trade-offs between power consumption in stand-by and recovery times.

Additional value-added software, such as multimedia codecs, is available for download on the i.MX website ( Freescale's high-performance multimedia codecs enable a series of popular audio, video and image applications using i.MX multimedia applications processors. The multimedia codecs are provided as fully-functional, product-ready software packages.

A comprehensive ecosystem supporting i.MX multimedia applications processors includes tool chain providers, system integrators, middleware and multimedia partners, board vendors and key operating systems partners.

At this year's Freescale Technology Forum, June 16 -19 in Orlando, Florida, developers, journalists and analysts are invited to view demonstrations of the i.MX31 PDK.

About Freescale's i.MX31 multimedia applications processor

The Freescale i.MX31 multimedia applications processor is designed for a broad range of applications such as portable media players, portable navigation devices, automotive entertainment systems, ultra portable handheld computers and a broad range of industrial, healthcare and general purpose applications. Based on ARM® core technology, the i.MX31 family is engineered with Freescale's Smart Speed(TM) technology to deliver powerful performance while minimizing power consumption. Extensive integration helps to reduce your design time significantly. The entire i.MX Family supports a broad range of platforms such as those based on the Microsoft Windows and Linux operating systems, as well as a number of leading real time operating systems. All i.MX processor package options are RoHS compliant.

Pricing and Availability

The i.MX31 PDK is available now. The recommended resale price is $2,500 USD and includes the 3-stack hardware solution, tested and verified BSPs for the Windows Embedded CE 5.0, Windows Embedded CE 6.0 and Linux 2.6.24 operating systems, enhanced software such as multimedia frameworks and wireless connectivity stacks, demonstrations of optimized codecs, and technical support directly from Freescale and Freescale's authorized distributors. For a limited time, a 25 percent off introductory price coupon is available on the Freescale website.

Freescale Halbleiter Deutschland GmbH

Freescale Semiconductor ist ein weltweit bei Entwicklung und Herstellung von integrierten Halbleitern für Automobiltechnik, Konsumelektronik, Industrieanwendungen, Netzwerktechnik und drahtlose Kommunikation führendes Unternehmen. Das Unternehmen befindet sich in privater Hand. Von der Unternehmenszentrale in Austin, Texas, aus werden Entwicklungs-, Fertigungs- und Vertriebsaktivitäten in mehr als 30 Ländern koordiniert. Mit einem Umsatz von US$ 5,7 Milliarden im Jahr 2007 ist Freescale eines der größten Halbleiterunternehmen der Welt.

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